Frenchette 圖形設計， 品牌推廣， 排版業

一家特里貝卡小酒館，不努力成為法國人，法式切特是前巴薩廚師里亞德·納塞爾和李·漢森的愛子。盡管他們有著令人印象深刻的血統，但這兩個人并不太嚴肅，設計也不太嚴肅。靈感來自于巴黎咖啡廳社會的不費吹灰之力以及春天集體內部復古的魅力，這種身份是傳統酒館的現代詮釋。它的懷舊感被一種微妙的反諷所抵消。用活潑的字體和雪鐵龍薄荷綠色調色板，它呼應了歡樂的他們的宣言，“忘記藝術，讓我們做飯?！?br />

A Tribeca bistro that doesn’t try too hard to be French, Frenchette is the lovechild of former Balthazar chefs Riad Nasr and Lee Hanson. Despite their impressive pedigree, this duo doesn't take themselves too seriously and neither does the design. Inspired by the effortless sophistication of Parisian café society and the retro glam of the Springs Collective interiors, the identity is a modern interpretation of a traditional brasserie. Its sense of nostalgia is countered by a subtle irony befitting the chefs' approach. With jaunty typography and a Citro?n mint green color palette, it echoes the joie de vivre of their declaration, “forget art, let’s cook.”